ATKC Reaches New Heights 2015
As a company that delves in hardware and building materials, ATKC Hardware Trading strives to move ahead with the times, with an edge to its business.
Established in year 2000, ATKC was founded by Mr. Ang Teck Kwan.
A veteran in the construction industry for more than 20 years, Ang has all the experience and business acumen to develop a network of suppliers and manufacturers.
When his children took over the business in the year 2003, they added on new ideas and values that sprouted the expansion of the company.
Armed with engineering background, the siblings restructured, reengineered and redesigned the entire business model and processes.
Coupling entrepreneurship and engineering knowledge, the Angs made visible improvements that are reflected in greater product diversifications, a complete redesign of business information and inventory management system.
Collective customers find it easier and faster to find what they need. And to reward them, the company introduced its Customer Loyalty Program.
Other improvements include a 30,000sqft warehouse that allows for larger storage, an international trade and sourcing partner, the introduction of DIY and home improvement concept outlets and an exciting e-commerce portal that serves 24 hours a day, 7 days a week.
And in the interests of its customers, the savings reaped from these improvements are passed on to customers with competitive prices and special rebates.
Majority of ATKC’s products are source directly from manufacturers and producers, which keeps the prices as close to cost as possible – translating with competitive pricings to customers.
It also buys in bulk and is prompt in payment, which ensures the supplies are among the lowest price in the market.
In addition, its product pricing is constantly monitored and updated based on market price and is flexible when it comes to bulk purchases for, say, a project.
ATKC delivers within a 30-kilometer radius from its business premise and is free. Delivery is usually completed within a day or not later than 48 hours.
Its fleet of lorries and transport vehicles are GPS tracked and monitored to improve efficiency, accountability and on-time deliveries.
ATKC has daily deliveries to the Klang Valley, supplying to the major development projects both private and government in Kuala Lumpur.
ATKC has the expertise and experience in handling export trades to various countries in Asia, Middle East and many other regions, providing procurement solutions to many international customers.
Due to the engineering background of those helming the company, ATKC is adaptive towards technical knowledge and is able to interpret the knowledge to its customers.
Also its sales advisers are constantly updated with the latest products and innovations in the construction market.
Wide Range Of Products
ATKC possesses more than 20,000 items (SKU) in its physical store, from building materials, paint, plumbing, hardware, electrical, power tools, kitchen & bathroom, home and garden, and services. To this, it is still expanding its range.
Special Order Program
Special orders or requests can be made on special products and services that are not listed in its inventory listing. ATKC also provides technical assistance, advice and guidance for customers.
This distinguishes it from the rest of peers and competitors and help build better relationships with its customers.
In order to extend its boundaries and reach out to more customers, the company embarked on an online store in 2013. With the concept of thinking out of the box to reach a borderless world, the e-store enables the company to make a giant leap into the next level, penetrating a larger market.
With that the ATKC e-Commerce Warehouse Online Store was set up to bring greater convenience and accessibility into ATKC’s comprehensive range of hardware, building materials and services.
Striving to be the largest hardware and building materials online store in Malaysia, ATKC endeavours to bring new customers better deals, better discounts and savings, together with an outstanding level of service, support and knowledge.
This is a new service offering customers an opportunity to shop conveniently from the comfort of their home or office and have the goods delivered to their doorstep.
Its online store also serves as a building directory for project managers, architects, quantity surveyors, procurement departments and even homeowners who refer to its e-store for pricing and comparisons.
Its online prices are at times lower than the physical store, as it encourages customers to purchase online.
Its online store has also received orders from overseas.
ATKC works closely with its manufacturers and producers through its Exclusive Online Partner Program. It is able to introduce and promote their partners’ products online, enabling customers to enjoy great deals.
Some of these include the Free Sample Program, where customers can purchase the promotional items for free online.
With its Wholesale Program, ATKC bridges customers directly to the source, creating a shortest path in the goods – and in that way, trim additional costs or expenses that customers may incur from going to a conventional hardware supplier.
Retailers, traders and dealers looking for competitive pricings or consumers hunting for great deals enjoy lower prices, enabling them to maximise their profits and earn extra savings when purchasing in bulk online.
For the future, ATKC looks forward to setting up many other physical warehouses throughout Malaysia – enabling customers to shop hardware and building materials products, while serving as pickup point for online customers.
It will also continue to deliver better bargains, deals and savings to customers.